Tagged: lammily

March 10, 2016 @ 9:35 am By Samantha Hurst  |  

Before Mattel announced that its iconic Barbie was getting a bit of body makeover, startup Lammily was pushing out its very own “normal size” dolls. Just two years ago, the company launched a Tilt (at the time, Crowdtilt) campaign so that it could change the… Read More

March 5, 2015 @ 9:54 am By Samantha Hurst  |  

Last spring, a company known as Lammily launched a crowdfunding campaign on CrowdtiltOpen to raise funds for Barbie’s realistic doppelgänger, a female doll created in the image of an average woman. The goal of the dolls, as described by creator Nickolay Lamm, is to reinforce the fact… Read More

March 29, 2014 @ 12:13 pm By Charles Luzar  |  

If there was any doubt as to whether consumers were looking for an alternative to the image currently available dolls portray for young women, shelve said doubt. More than 13,000 people want to see a new doll – Lammily – happen, and thanks to their… Read More

March 6, 2014 @ 10:20 am By Charles Luzar  |  

In what is probably the most overdue thing in the toy space, someone is trying to disrupt Mattel’s Barbie doll, often criticized for presenting a completely ridiculous and unrealistic image of the female body. The campaign is for Lammily, and it’s Barbie’s more realistic doppelgänger; a… Read More