Advertising Platform Pingvalue Readies for €30M-Goal ICO on Chaineum

Pingvalue plans an upcoming ICO with a €30M target conducted for developing its blockchain-based advertising services. Chaineum, a French ICO Boutique founded by Laurent Leloup, is leading this ICO. Following the recent successful ICO conducted by Domraider, Chaineum is leading this offering with a pre-ICO opening on January 20, 2018; the €30M-goal ICO will start in February and end within four weeks. Funds raised will be used for developing the already existing system and implementing new advertising-related services. Pingvalue’s ICO is based on the sale of 600 Million tokens available during the entire ICO process. The issue price of the PCO token is €0.0625 per token.

Crowdfund Insider awaits comments from both Chaineum and Pingvalue regarding more details on the upcoming ICO.

The goal of Pingvalue’s ICO, helmed by CEO Luciano Scatorchia and CFO Jo Peeters, is to create innovative advertising models that increase effectiveness of campaigns and reduce costs, eliminating middlemen and ensuring measurability. The utility token Pingcoin (PCO) will be used within the Pingvalue platform in order to:

  • Rent advertising space on Pingspots to reach a relevant audience based on smart data
  • Reward businesses owning Pingspots with a share of the revenue derived from advertising
  • Reward users sharing adverts with the community, bringing new customers
  • Reward users for bringing Pingspot owners/advertisers on the Pingvalue platform
  • Purchase smart data on consumer profiles and interests
  • Benefit from discounts on products and services

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Luxembourg-based Pingvalue, founded in 2014 to help individuals and businesses shape their experiences in the digital and physical world, aims to offer an experience-based platform for trustworthy interactions/transactions between consumers and businesses that improve customer experience and make marketing actions more effective and efficient. Already accessible for consumers and businesses through a website and mobile application, Pingvalue is available in 7 languages, including English, French, Dutch, Spanish, Italian, Portuguese and German.

Pingvalue, a people-centric open platform that brings innovation in the current socio-economic model by enabling relevant and trustworthy interactions/transactions between people and businesses or institutions, functions as a Smart Personal Agenda and Digital Wallet allowing relevant recommendations when and where they are needed, together with trustworthy transactions. For businesses Pingvalue aims to be a One-Stop Shop Management Solution which aims to allow better customer understanding through digital interactions and attract them to the physical stores/places with relevant communication. For institutions, Pingvalue hopes to play a the role of a Smart Urban Panel, from where to brand a city, engage with citizens and visitors, and co-create smart neighborhoods.

Pingvalue has been recognized by international awards including 2016 Winner of “Tell Us Your Story with Cisco” contest, 2017 Winner of “Proyecto Wonderful” for shopping centers organized by LAR España, 2017 Seal of Excellence European Commission and selected among top 3 startups by ICEX InvestInSpain.

A partner with Kairos, a US-based artificial intelligence company specializing in face recognition (that already sold tokens for $10M in 11 days during their current Pre-ICO), and a member of the Cisco Solution Partner Program since May 2016, Pingvalue aims to  create and deploy solutions to enhance the capabilities, performance and management of the network to capture value in the IoE.


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