UnionBank Launches Fully Digital Branch in the Philippines

Appian (NASDAQ: APPN), a firm that provides a software development platform that combines intelligent automation and enterprise low-code development to rapidly deliver powerful business applications announces that UnionBank of the Philippines used the Appian Platform to launch its first fully digital branch. The branch, which is called The Ark, completely transforms the customer experience, making that experience entirely digital, including internet-connected self-service kiosks and virtual reality boxes.

“Unlike traditional bank branches, The Ark has done away with rows of tellers and long queues, and gone completely paperless. Customers now go to one of the self-service iPad stands stationed around the bank, where they can type in their request, significantly reducing time previously spent waiting in queues for service.”

While sharing more details about the branch, Anna Maria Aboitiz Delgado, Head for Consumer Finance, Chief Customer Experience Officer & Senior VP at UnionBank of the Philippines, stated:

“The Ark is an award-winning digital branch that provides a modern experience for our clients within a traditional brick and mortar store. Designed more like a business lounge than a typical bank, this is a ‘first of its kind’ in the Philippines, and an embodiment of digital transformation in the banking industry.”

Karen Astley, Vice President of Asia-Pacific at Appian, went on to comment:

“UnionBank has utilized digital technology to completely transform the banking experience for customers, making it a more modern, enjoyable and efficient process for them. The Ark is a model for the future of banking and Appian is excited to be providing the platform for digitalizing the country’s banking industry.”

UnionBank added it anticipates opening additional digital branches throughout the Philippines during the next year.

Sponsored Links by DQ Promote

Send this to a friend