hoolah, a Buy Now Pay Later (BNPL) Fintech, has partnered with BridgerPay – a payments platform that operates in Singapore, Malaysia and Hong Kong.
According to a not from the company, hoolah is the first and only BNPL provider in Asia to partner with BridgerPay to offer merchants a “hyper-localized payment proposition.” hoolah’s partnership with BridgerPay is expected to expand to other markets in Asia later this year. hoola said it is planning to launch in Thailand and the Philippines.
Singapore-headquartered hoolah offers merchants a BNPL platform to designed to increase customers, conversion, basket size, and loyalty, by offering consumers a flexible solution to check out in three monthly zero-interest repayments.
BridgerPay’s merchants can now add hoolah’s BNPL service as a payment option to their customers at checkout.
Ran Cohen, CEO and co-founder of BridgerPay stated:
“Expanding our merchant offering in Asia with hoolah as our first BNPL solution in the region makes this a very exciting time for BridgerPay. Our partnership gives us the opportunity to mutually support the growth of online businesses in Asia with our next generation payments technology, allowing merchants to connect and process through one of the more advanced payment providers in the region. BNPL is booming and as usage is growing across the globe, it’s becoming a must-have for online merchants in our world today.”
Stuart Thornton, CEO of hoolah, said the partnership will help them bridge the gap between merchants and customers in Asia by providing them with an integrated BNPL payment option that is increasingly popular especially amongst the Millennial and Gen Z generation.
“We’re delighted to welcome the excellent BridgerPay team and platform into our hoolah ecosystem and create mutual value by helping their merchants capture higher sales and new customers in Asia.”
