ABN AMRO is introducing ID & pay, the app that “replaces cumbersome onboarding and payment processes with a single online identification and payment functionality within the bank’s own secure environment.”
In a pilot partnership, the bank and Swapfiets are “working together to offer new and existing customers a way to sign up and pay for their Swapfiets membership in a matter of seconds, making the onboarding and payment process vastly more efficient.”
ID & pay, developed by ABN AMRO, “allows users to store their ID securely and also make payments in a single app.”
Edwin van Bommel, Chief Strategy & Innovation Officer at ABN AMRO, said:
“ID & pay originated from a need we identified among our business clients. A need to offer their customers a much simpler onboarding and payment process. This app beats every other onboarding process in the market as an easy-to-use way for customers to provide ID and pay for products and services. It’s unique in Europe.”
More and more service providers “require their users to go through an onboarding process. In some cases the process takes a long time and can put users off. With ID & pay, you create an account once and can then keep using it for any affiliated service providers.”
The functionality is “like having a Google login combined with PayPal, but then within ABN AMRO’s secure environment.” This means the user’s privacy “is also protected, with the personal data they have provided and the payments they have made all shown in one convenient app.”
Marc de Vries, CEO of Swapfiets says:
“At Swapfiets we want to get more people moving and make it as easy as possible to get on a bike. More bicycle use contributes to liveable cities and is better for the climate, so we are happy to work with partners such as ABN AMRO to encourage bicycle use. We hope this collaboration will make even more people enthusiastic about cycle memberships and our underlying idea of owning less and using more.”
As noted in the update, Swapfiets claims to be “the world’s first ‘bicycle as a service’ business.”
Established in the Netherlands in 2014, the scale-up quickly “grew to become one of Europe’s leading providers of micromobility.”
It now “has over 280,000 members in the Netherlands, Germany, Belgium, Denmark, France, Italy and the UK.”
The Swapfiets concept “is quite simple: for a fixed monthly amount, Swapfiets members always have a working bicycle.”
And if they run into problems, the bike will be “fixed or replaced in 48 hours or less at no extra cost. Swapfiets is available at more than 50 locations in the Netherlands.”
