During the pandemic, online grocery orders “rose by more than 50% and are expected to rise further this year,” according to McKinsey research.
More than ever, people “make day-to-day purchases online, choosing quick commerce merchants that offer speed and convenience.” As people open new accounts and make faster purchases, merchants are “challenged to verify identities and manage evolving fraud threats in real time.”
To meet these needs, Mastercard and Ravelin, a machine learning fraud platform, have joined forces “to deliver an enhanced fraud solution.” Incorporating digital identity verification capabilities from Ekata and real-time fraud insights from Ethoca, Ravelin will “help merchants validate a consumer’s identity without adding friction to the process.”
Chris Reid, executive vice president of Identity Solutions at Mastercard, said:
“We all want secure and seamless experiences. Ravelin shares our longstanding commitment to building and reinforcing trust in the digital economy. By bringing our capabilities together, we can help quick commerce merchants better assess fraud before a payment is authorized, improving the checkout experience.”
During a user’s first transaction, Ravelin will “draw on Ekata’s transaction risk API to verify the user’s identity.”
Ekata then provides “a risk score, enabling businesses to make more accurate decisions.” Post-transaction, Ravelin will help merchants “deflect fraud and prevent chargebacks with Ethoca Alerts and Ethoca Consumer Clarity.”
Martin Sweeney, CEO at Ravelin, remarked:
“Mastercard is dedicated to bringing best-in-class insights and solutions to merchants worldwide. We are thrilled to partner with Mastercard to enhance our platform and help merchants strengthen their fraud detection capabilities.”
This joint solution is “available through a simple API. Existing Ethoca, Ekata or Ravelin customers can contact their account managers to set up a proof of concept of the combined solution.”
As noted by its management, Ravelin aims to “provide sophisticated technology and dedicated support to help online businesses prevent advanced fraud threats and accept payments confidently.”