European Money App Plum Expands into Five More Countries

Plum, a smart money app, has expanded services into in five new European countries including Italy, Portugal, the Netherlands, Greece, and Cyprus. Plum has been available in the UK, France, Spain, Ireland and Belgium.

Founded in 2016 by Victor Trokoudes, Plum automates parts of personal finance helping users to save, invest, budget, and manage their spending. Plum reports over 1.5 million customers across the UK and EU who have set aside £1.5 billion using the app.

Plum customers in these markets may now connect their bank accounts to the app.

Plum allows its users to grow their money with its stock investing service. People may invest in up to 3,000 US stocks commission-free and can start investing from as little as 1 euro through fractional shares.

Plum also offers a VISA debit card.

Trokoudes commented on the expansion:

“We’re delighted to bring Plum to five new European countries and help people manage their finances there. This is a challenging economic period as people are experiencing levels of inflation not seen in decades, leading to cost of living challenges. The need for long-term financial resilience has arguably never been clearer and we created Plum precisely to help people tackle this, helping ensure that your money management is automated and wealth looked after for the future.  Being present in 10 markets overall demonstrates we truly are a European company. At Plum, we are committed to empowering people with a complete money toolkit, helping them nurture their financial wellbeing today and for the long run, giving motivation to their money. The intelligence of our app means we can offer a smart alternative to traditional tools and help people make their money go further in multiple ways. We’re excited to be helping people to save money, invest in stock markets and manage their spending, through one single app, and at a lower cost.”


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