In a move that’s expected to improve the online shopping ecosystem, Kasssh’s online cash payment solution has now exited stealth mode. The firm’s services are currently available to all UK digital commerce websites.
Developed to address to the requirements of modern consumers, Kasssh says that it brings the convenience as well as security of cash payments to the digital realm, thus making online shopping more accessible to UK clients.
With 1 in 7 of all retail payments in the United Kingdom currently being made in cash, this is the ideal time for e-commerce sites to adopt this conventional payment option. Kasssh provides clients the option to pay for their digital purchases with cash, seamlessly and securely, at various supermarkets, petrol stations, or other local spots.
Kasssh is not merely a payment option; it’s also a conduit to a frictionless and inclusive shopping experience.
Here’s why it is an important checkout option for retailers as well as customers:
Kasssh explains that it aims to open doors to a wider client base, such as those who prefer cash transactions and could have been excluded from online shopping. RSA’s 2022 Cash Census study noting 15M consumers still use cash as a way to budget. This is amplified by today’s cost of living crisis.
Privacy and security are key for online shoppers. Kasssh says that it prioritizes customer trust by offering a secure payment option, solidifying the bond between retailers and their clientele. With online fraud at record highs, new ways to protect consumers from exposing their bank details provides some peace of mind.
Kasssh gives clients the option to select when and where they complete their transactions. With access to around 28,000 locations, which is reportedly more than all bank branches and Post Offices combined, consumers are able to pay conveninently at their nearest newsagent, supermarket, petrol station and other locations.
According to a report by UK Finance, the number of payments settled via physical cash suged by a considerable 7% last year when compared to the current year, totaling a substantial 6.4 billion payments.
Founder, Piero Macari, said:
“Kasssh is a differentiator for online retail. By incorporating cash payments, we’re ensuring that more customers have the opportunity to enjoy the benefits of online shopping, no matter their payment preference. This initiative aligns perfectly with our mission to make the digital economy accessible to all.”
Kasssh is now planning to streamline the digital commerce space, making online shopping more inclusive.