Tapping into Crowd Power with Website Finance in China

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(Beijing) – Investing like an angel now costs no more than an average duck dinner in Beijing.
The force driving China’s growing ranks of small-scale angel investors are crowdfunding websites, which offer individuals access to business financing pools for as little as 100 yuan each.

But these websites are operating in a regulatory gray area in China. And investors are called to give money for flimsy returns: In one case, they were rewarded for their financial backing with scarves in lieu of cash.

Online crowdfunding started in China last year and since then has dramatically lowered thresholds for entry in an investment realm usually dominated by venture capital firms with deep pockets.

Read More at CaixinOnline



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