Gem Misa set up food business Righteous three years ago after giving up a career as a global brand manager with a multinational company to pursue her passion for food.
Within months of launching her range of preservative-free, gluten-free salad dressings, she had secured listings in Harrods, Selfridges, Harvey Nichols and Whole Foods Market, but to reach the next stage she needed money.
Gem, 34, says: ‘I was competing against big brands like Kraft with huge marketing budgets. I needed funding for a marketing strategy, but I had no trading history so the banks wouldn’t even talk to me.’
Beta. Initial Form 1-A only. Target raise is the stated Amount to be Raised, totaled. Compared with the same dates one year earlier.
YTD: Jan 1, 2026 - Oct 22, 2026 vs Jan 1, 2025 - Oct 22, 2025
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Number of Filings131Prior 125 +4.8%
Target Raise, Total$3.40BPrior $3.54B -3.9%
This YTD
Year prior
Change
Filings
131
125
+4.8%
Target raise
$3.40B
$3.54B
-3.9%
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This display counts initial Form 1-A filings only. It does not represent subsequent filings, including Form 1-A/A amendments or Form 1-A POS post-qualification updates filed by the issuer. Amounts are the stated Amount to be Raised on the initial filing, not capital raised and not amounts revised in later filings.
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