MEAME, an up-and-coming cyclist-wear brand, launched an equity crowdfunding campaign on Crowdcube this week. The company is currently seeking a minimum of £180,000 as it prepares for expansion.
Launched in 2015 by Islington-based husband and wife team, Megan Aylott and Steven Azancot, MEAME claims it creates performance fashion for active lifestyles. The company has developed an exclusive fabric with hidden reflectives, aiding visibility, protection, and style. Its products are currently stocked in retailers located in both the UK and Germany.
“Very few cyclists wear hi-vis and with a clear majority of cyclists not willing to sacrifice their style for safety or function our mission was to combine both function and fashion, creating clothing that was more visible, more stylish and would improve clothing performance.”
Funds from the campaign will be used for expanding MEAME’s range, and allowing the company to continue developing new and innovative technologies. Aylott and Azancot added:
“We’re at an exciting stage of the business, and I’d love the community to join us on the journey. MEAME are at the seed stage and with backing we can grow into something beautiful developing innovations that complement our everyday life. We are more conscious of our health and well being and I believe clothing should aid your lifestyle allowing you to love an active life with no barriers. Get on board, let’s do this together and build a functional and fashionable future. It’s very exciting to able to offer the opportunity to our customers and brand advocates to share in our success and to be a part of #meamefuture.”
MEAME’s Crowdcube campaign is set to close at the end of April.
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