SOFI Spritz, an Australia-based beverage brand, is now seeking A$400,000 (max A$1 million) through its new crowdfunding campaign on Equitise. The company previously raised $11,410 on funding platform Pozible. SOFI has also been on Shark Tank.
SOFI is focused on new product development and marketing innovative alcoholic beverages that address the unmet needs of a significant market segment. The company produces an all-natural, All Australian take on the classic Italian spritz. SOFI also noted that it sources wine (either producing from grapes grown or acquired on the open market) and outsources operations (including winemaking and contract bottling). Products are primarily sold directly to retailers and via low-cost/broad-range wholesalers.
“Sofi Spritz is an all-Australian wine cocktail inspired by the Italian-style of aperitivo, balanced with sparkling water, citrus & herbal extracts. Best enjoyed over ice with good friends as the sun goes down.Inspired by classic European cocktails but with a modern Australian twist. Crafted with only natural ingredients including premium quality Australian wine, locally sourced juices and herbal extracts, SOFI contains no added sugar.”
SOFI’s product range is the following:
- SOFI Spritz Blood Orange & Bitters: inspired by The Veneto Spritz
- SOFI Spritz Lemon & Elderflower: inspired by The Hugo Spritz
- SOFI Spritz White Peach & Ginger: inspired by The Bellini
Funds from the Equitise campaign will be used for the following
- Working Capital
- Marketing
- Growth Projects
- offer Costs
- Loan Repayments
Since its launch, the campaign has raised more than A$225,000. It is set to close at the end of October.
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