Amid an environment where asset management firms are increasingly collaborating with digital platforms to help launch product offerings and “de-risk” entry into new markets, FLX Networks, which modernizes, simplifies, and drives engagement between asset managers and financial advisors, has partnered with global Fintech leader Broadridge Financial Solutions, Inc. (NYSE: BR) as “a preferred data and analytics provider to asset management firms.”
Brian Moran, FLX founder and CEO, said:
“Broadridge’s analytics capabilities add powerful insights to guide targeted distribution and product strategies, allowing FLX to deliver a comprehensive data and analytics-enabled offering,. These powerful and efficient tools will help FLX support asset managers as they expand and grow.”
Asset managers utilize FLX Networks “to modularly implement a complementary turnkey distribution solution.”
Some leverage only data, digital, and technology capabilities, while others may require more hands-on engagement from personnel “available through a shared client engagement team (wholesale, national accounts, and marketing).”
With each scenario, FLX will “utilize Broadridge analytics and insights offerings to power the distribution services that FLX provides to asset managers.” Broadridge’s leading sales analytics, market analytics and Global Market Intelligence (GMI) products “will also be available to clients on the FLX platform to provide market and product analysis to drive more efficient distribution strategies.”
Dan Cwenar, head of Broadridge Data and Analytics, said:
“Embedding Broadridge’s data and analytics solutions into FLX’s suite of distribution capabilities creates a powerful engine for asset managers to grow their assets, mutualize middle-office distribution costs, and defray fixed investments required to launch new strategies. FLX has demonstrated its ability to grow clients’ assets, and we are excited to partner with FLX to support and accelerate that growth.”
As noted in the update, Broadridge Financial Solutions is “a global Fintech leader with more than $5 billion in revenues.” It provides “the critical infrastructure that powers investing, corporate governance and communications to enable better financial lives.”
They deliver technology-driven solutions that “drive business transformation for banks, broker-dealers, asset and wealth managers and public companies.”
Broadridge’s infrastructure “serves as a global communications hub enabling corporate governance by linking thousands of public companies and mutual funds to tens of millions of individual and institutional investors around the world.”
Their technology and operations platforms “underpin the daily trading of more than U.S. $9 trillion of equities, fixed income and other securities globally.”