Tagged: analytics

IBM Acquires Aggregation & Analytics Software Provider Armanta

On Thursday, IBM announced it has acquired aggregation and analytics software provider Armanta. IBM reported it has worked with Armanta for the past two years to deliver financial risk solutions to clients globally. The combination of IBM’s and Armanta’s technology and expertise has allowed IBM to… Read More

Tipalti Announces Integration Partnership With Digital Media Analytics Platform LinkTrust

Tipalti announced on Monday it has formed an integration partnership with digital media analytics platform LinkTrust. The fintech company stated that this new integration will help its digital media clients manage payments made to their performance marketers, affiliate marketers, referral sales partners, and publishers. Sharing… Read More

Fred Benenson & Ben Linsay Shares Details About Kickstarter’s Analytic History

Earlier this week, Kickstarter employees Fred Benenson and Ben Linsay published a new article about the crowdfunding giant’s online data history called This is the story of analytics at Kickstarter. The duo shared: “If you’ve built a product of any size, chances are you’ve evaluated and deployed… Read More

SimilarWeb Captures $25 Million During Equity Round Led By Naspers

SimilarWeb, a website traffic and mobile app analytics, announced on Monday the closing of a $25 Million growth equity round led by Naspers (JSE:NPN), the global Internet and media group, and Investor Lord David Alliance. This round brings SimilarWeb’s total funding to $65 million. The additional… Read More

Unique New Crowdfunding Research App, Krowdster, Launches to Make Crowdfunding Easy for All

Crowdfunding gets simplified today (November 19th) with the launch of Krowdster, which has been dubbed the world’s first crowdfunding analytics, research and supporter discovery tool. Taking the guess work out of decision making, campaign creation and supporter engagement, the unique Krowdster web app is powered… Read More