Indiegogo has undoubtedly made a concerted effort to be a leader in the global rewards-based crowdfunding market. Whereas Kickstarter has been very measured and deliberate in choosing foreign markets to become active in, Indiegogo has strived to facilitate crowdfunding transactions in as many markets as possible. The two strategies are markedly different.
In an interview with Klaus-Martin Meyer of Crowdstreet.de, Indiegogo’s Head of International Liz Wald shared some thoughts on crowdfunding and the German market. It’s a great read. Having said that, one stat about Indiegogo’s global reach may catch some attention…
About 30% of all Indiegogo campaigns are launched from outside the U.S. http://t.co/oC1rykJ1ng
— Indiegogo (@Indiegogo) January 25, 2014