Zimpler, a Fintech company based in Sweden, has partnered with Fintech startup Gigapay in order to offer content creators with a seamless payout management system.
Gigapay was reportedly the first to accommodate freelancers without a registered firm and now thanks to their collaboration with Zimpler, Gigapay is the “first” to offer instant payouts to those with a registered firm in Sweden. The instant payout feature is currently available in Finland and with plans to expand globally during 2022.
As noted in the update, influencer marketing is reaching an all-time high. This year, the industry is expected to a grow to about $16.4 billion.
With numerous influencers worldwide, the figure is likely to increase further. The steady industry growth leads to a viable opportunity for Fintechs to innovate and develop solutions, enabling them to get paid instantly, making self-billing or self-invoicing as seamless as possible.
Although instant payouts are possible, sole traders need to wait 15 days for funds to reach their accounts. Zimpler’s collaboration with Gigapay should allow creators and sole traders access to receive instant payments on equal terms.
The firms within the sector using Zimpler’s and Gigapay’s services reportedly include Society Icon, Gigital and INCA.
Raiha Buchanan, CEO and co-founder of Gigapay, stated:
“Our collaboration with Zimpler will provide Gigapay users with the best service and functions possible, allowing self-employed creators to receive instant payouts, without having to rely on a traditional long billing cycle. As many creatives who are self-employed value instant payouts we know that removing this element can be life-changing.”
Buchanan added:
“With the fintech industry continually growing and expanding, many have started to see the value in collaborations. Having a strong fintech ecosystem is key to continued growth and success, and it is done by continuously improving the quality of products and services offered, allowing sharing of knowledge and expertise.”
Catrine Rhenberg, Head of Partnership at Zimpler, remarked:
“For us, simplicity is everything. We want people, no matter their form of employment, to have a seamless and simple experience when it comes to their work compensation and payout. Fintech as we know it is evolving and changing every day. Our main goal is to provide our clients and users with the best solutions and experiences possible. To do this, we need partners who understand us, our brand and who also challenge us to be the best Zimpler in every way – today and tomorrow. We are very pleased to be working closely with Gigapay, as we believe that strong collaborations are key to staying relevant in fintech.”