Tagged: public relations

April 3, 2014 @ 12:15 pm By Charles Luzar  |  

It isn’t every day that two very similar campaigns are raising money at the same time on two of the largest crowdfunding platforms in the world, but that is the case right now. Kickstarter and Indiegogo are both playing host to campaigns seeking funding for… Read More

March 29, 2014 @ 1:24 pm By Charles Luzar  |  

In the past few months, we’ve seen a steady increase in crowdfunding emails. It seems like the hip thing to do now: 5 out of 10 emails now start with “Can you help us promote our Kickstarter campaign, so we can build this cool product!” There… Read More

March 2, 2014 @ 12:12 pm By Charles Luzar  |  

Pro tip: If you want to leak out pictures of your company’s new and improved smartwatch, make sure you don’t have a bunch of crowdfunding deliveries hanging over your head. This is the problem Omate is forced to deal with now. The following Facebook post… Read More

January 15, 2014 @ 10:29 am By Charles Luzar  |  

When launching a campaign, crowdfunders are charged with the task of convincing people – often total strangers – to give money to their project. It can be a tall order, and how project creators craft their messaging can be hugely important to the outcome of… Read More

October 19, 2013 @ 3:05 pm By Charles Luzar  |  

MarketersMedia is a press release distribution platform and service provider, and the company recently announced their intention to reach out to crowdfunding project creators in order to “help connect Kickstarters with more backers: by sending relevant news to relevant media and help Kickstarter campaigns reach… Read More

August 19, 2013 @ 8:30 am By Charles Luzar  |  

Front Page PR has announced the launch of a new “turnkey general solicitation marketing program” aimed at helping crowdfunding portals, broker-dealers and issuers market 506(c) offerings. Robert Hoskins, Front Page PR’s Director of Media Relations, is hopeful that general solicitation will help increase accredited investor… Read More

August 16, 2013 @ 12:16 pm By Charles Luzar  |  

Earlier in 2013 we reported on San Francisco-based payment startup Celery, who had launched an initiative targeting successful Kickstarter projects. Celery’s Peter Shih recently took to Medium to share 10 things he hates about the city he works in. Kevin Montgomery followed up by completely… Read More

August 3, 2013 @ 9:05 am By Charles Luzar  |  

A few weeks back we reported on a big PR fail on the part of OUYA, the gaming console manufacturer that raised over $8 million on Kickstarter. As OUYAs made their way to the shelves of Best Buy, some backers hadn’t received their units yet…. Read More

June 17, 2013 @ 2:18 pm By Charles Luzar  |  

Crowdfunding platform Poliwogg has announced that New York-based Fastlane Communications will be providing PR services for the site. From the release… Fastlane will provide branding, public relations, social media and marketing communications to support Poliwogg’s mission of providing emerging companies with “passion capital” – targeted… Read More