Tagged: tactics

February 15, 2013 @ 2:29 pm By TechDirt  |  

Nearly two years ago, we had a post pointing out that it was silly for people to complain when the “rich and famous” made use of platforms like Kickstarter. That story was about Tom Hanks’ son Colin looking for funds to complete a documentary. As we noted,… Read More

January 28, 2013 @ 7:25 am By JD Alois  |  

 Front Page PR launched an innovative Indiegogo Crowdfunding campaign  to find fellow Crowdfunders that want to leverage PR, social media, and media relations to conduct successful crowd fundraising promotions. Front Page PR‘s Crowdfunding campaign rewards-based perks offer informative white papers on “How to Build Successful Social Media… Read More

January 28, 2013 @ 2:30 am By Forbes  |  

Can’t afford a new car? Try crowdfunding. This novel idea comes from Chrysler Group, which lays out the details in the latest ads for its 2013 Dodge Dart. A television commercial that began airing this week introduces the Dodge Dart Registry, a website that allows… Read More

January 25, 2013 @ 7:07 am By JD Alois  |  

A Crowdfunding Science event will be held by Science/AAAS Custom Publishing Office. Titled “Crowdfunding Science: Appealing to the online community for research money” this event is scheduled to be held on January 29th. A brief description is below: With federal and state funding for science… Read More

January 22, 2013 @ 6:17 pm By Develop  |  

Are crowdfunded projects being given a free ride away from criticism? Before I get into this, let me start by saying that Kickstarter has been a revelation for the game industry, and a positive one. Developers are able to get their niche projects off the… Read More

January 17, 2013 @ 6:12 am By Xconomy  |  

Kickstarter helped pioneer crowdfunding for creative projects. It has been enormously successful. The Kickstarter model is to set a fundraising goal. If the project meets its goal, the money is transferred to the creators to fund the development of the project. Kickstarter collects a 5 percent fee, the… Read More

January 16, 2013 @ 6:06 pm By WRAL  |  

Raleigh residents won’t be paying for bike racks and other small endeavors after City Council members on Tuesday rejected a pilot program through which residents privately fund neighborhood projects. In a 4-4 vote, council members sidestepped the crowd-funding program operated by SeeClickFix, a mobile app… Read More

January 12, 2013 @ 6:26 am By Forbes  |  

Our first post described the incipient rise of hacker culture inside large corporations, outlining four tactics for hacking. This post, our last in this series, elaborates on the fourth tactic, Prototype a Kickstarter Project (please download its PDF here; we’ll be talking around it). Here are the links… Read More

January 9, 2013 @ 6:54 am By JD Alois  |  

Here’s what you saw: In 2010, Mark Zuckerberg appeared on Oprah to announce that he was donating $100 million to Newark’s troubled school system. What you didn’t see were the behind-the-scenes machinations that come with such a huge gift. Some of those dealings and the spin involved… Read More

January 8, 2013 @ 6:32 am By Wired  |  

Over the past three years, I’ve spent a good deal of money on Kickstarter projects — mostly (but not exclusively) board games. I’ve grown pretty accustomed to getting updates about delays in delivering the rewards. For me, as a blogger and reviewer, I’m constantly receiving something in… Read More

January 8, 2013 @ 5:29 am By FastCompany  |  

With 3-D printing, makerspaces, and online forums about how to create hardware, it’s never been easier to create a new gadget. And crowdfunding platforms such as Kickstarter have made it easier than ever to fund a new gadget. But selling a new gadget? Still pretty… Read More

January 1, 2013 @ 2:38 am By JD Alois  |  

Like a hangover from 2012, there is a growing and potentially painful misconception that if you just toss an idea up on a crowdfunding website, money will come running after it. Or the belief that contributors stay up all night scouring the internet for projects… Read More

December 23, 2012 @ 2:26 pm By Four Hour Work Week  |  

I first met Mike Del Ponte two years ago when he was running marketing at BranchOut, a startup I advise. Before joining BranchOut, Mike had explored a variety of career paths, including preparing for the priesthood at Yale Divinity School and serving as a peacemaker in the West… Read More

December 19, 2012 @ 7:09 am By The Guardian  |  

Key to the success of any new enterprise is having sufficient funds in place from day one. Here’s how to turn your big idea into a thriving business, through appropriate and affordable finance Every business requires money to get started. Perhaps for purchasing raw materials,… Read More

December 17, 2012 @ 3:21 pm By JD Alois  |  

Over the last several months, I’ve been helping Ariel to prepare for the launch of her crowd funding campaign (which went live on Monday!). While we were doing our research, we came across article after article saying the same few things about crowd funding preparation… Read More

December 13, 2012 @ 6:17 am By Crains Cleveland  |  

So you want to start a business. Maybe you have the perfect idea that you know will make you the next multi-millionaire. Or, perhaps you’re bored with your 9-5 job and have an urge and an idea to start a business. Or, you just really… Read More

December 7, 2012 @ 4:11 pm By JD Alois  |  

Since the JOBS Act was signed in April, businesses of all types are recognizing the power of Crowdfunding through Social Media and the Internet as an alternative source for raising capital (vs. trying to secure a bank loan, a venture capital firm or an angel… Read More

December 5, 2012 @ 7:00 pm By Forbes  |  

A few weeks ago, I ran into an entrepreneur who said, “I tried raising money on [a crowdfunding platform] but it didn’t work.” I’m sure he’s not the only one. Crowdfunding isn’t a magic well of money.  It’s just a new way to raise it…. Read More

December 5, 2012 @ 6:07 pm By Forbes  |  

The days flew by, the money poured in, and before you knew it, your project was successfully crowdfunded. As the celebrations begin and you start to imagine things on a larger scale than ever before, reality begins to set in. The hard work is just… Read More

December 4, 2012 @ 6:33 am By Fast Company  |  

Harnessing the power of crowdsourcing, viral branding, and service outreach has propelled the notion of the “extended enterprise” into high gear in a hyper-connected global world where ideas and information are shared instantly and constantly. The term “extended enterprise” was coined in the 1990s at… Read More