Tagged: tactics

Investing in Real Estate: Single Family Homes or Multi-Family?

In recent years, a growing number of online platforms have begun to offer direct investments in residential properties, allowing individual investors to access this asset class much more readily and at lower minimums. Some platforms offer investments in apartment buildings (multifamily properties, in industry lingo),… Read More

GOKey: Details Revealed on Collapse of High Profile Indiegogo Hardware Campaign

This is a cautionary tale not just for backers of ostensible promising hardware presales campaigns but for hardware creators with little to no experience on manufacturing and shipping hardware from Asia. GOKey, a rewards based project posted on Indiegogo in 2014, raised over $1.2 million… Read More

A Peek Into My Crowdfunding Portfolio

Victoria Silchenko called out crowdfunding industry professionals earlier this year for not having invested in crowdfunding companies themselves. So, in that same spirit, I’m opening up my crowdfunding portfolio. Before I disclose, I’m going to say that I am NOT a financial advisor or any… Read More

Fintech: Data Standardization is Your Next Competitive Advantage

When I took my first computer science courses in college, my professor often cited the old adage “Garbage in, Garbage out”. Most of the students in the classroom chuckled. For most of us, that was the first time we heard that expression. What he meant… Read More

Rule 506, Reg D: Two Ways to Conform with SEC Exemption Law

According to the Securities Act of 1933, any company that sells securities must either register with the Securities and Exchange Commission (SEC) or file for an exemption. The JOBS Act 2012 provides a way for companies to use crowdfunding as a means of selling securities,… Read More

How to Start a Real Estate Crowdfunding Platform

So, you want to start a real estate crowdfunding (RECF) platform. This article is intended to serve as a basic guide to launching a real estate crowdfunding platform in the United States. Decide on what you want to do There are many different types of… Read More

Questions You Must Ask Before Investing in a Crowdfunded Security

Investment crowdfunding is very different from rewards-based crowdfunding. Participating in a project on Kickstarter or Indiegogo is more akin to a donation where you may (or may not) receive some sort of perk for your financial support. In investment crowdfunding, you are giving your money… Read More

Attention! Crowdfunding (Reg CF) Filing Deadline: Don’t Get Caught Unaware

Many entrepreneurs that successfully raised money using the newly enacted Regulation CF (or Reg CF for short) have likely tried to put the tiresome process behind them and are focusing on company operations and executing on their business plans. However, all successful issuers need to… Read More

Crowdfunding Video Award Finalists Announced

NextGen Crowdfunding is in the midst of their first Crowdfunding Video Award’s (CVA) to determine the most powerful pitch videos created for crowdfunding campaigns. Participants may come from either rewards or investment crowdfunding. Launched in January, the CVAs are now down to three finalists which… Read More

Amazon Launchpad Now Operating in the US, Canada, India, Germany, France, the UK & Japan

Amazon is not only one of the world’s largest retailers and marketplace, it is also a market for emerging products having raised capital online and from early stage investors. Amazon Launchpad has expanded its platform from just the US to now operating in Canada, India, Germany,… Read More

One Simple Thing Reg CF Issuers Can Do To Raise More Money Crowdfunding

Since Reg CF became effective, I’ve noticed a disturbing pattern in Reg CF deals—their valuations and economic terms are oftentimes unjustified. Unlike a normal angel or VC investment, which includes back and forth negotiations on terms with a lead investor, Reg CF issuers largely set… Read More

Where to List Your Shares? OTC Markets Says it Offers All the Benefits of NYSE MKT at Half the Cost

The advent of new securities exemptions has created opportunity for various sectors of finance. Beyond the fact that issuing companies now have new alternatives for raising capital, and a broader group of investors may gain access to early stage companies, there is a question of… Read More

How to Streamline Shipments for Your Rewards Crowdfunding Campaign

To a crowdfund campaign manager, the distribution stage feels a lot like 100 surprise dinner guests. You knew this dinner party would happen at some point, but you didn’t know when. Now, all of a sudden, there’s a group of people at your doorstep asking… Read More

Raising Funds Online via Crowdfunding from the General Public: Regulation A+ vs. Regulation Crowdfunding

  The JOBS Act, which was signed into law in April 2012, led to the adoption of three exemptions from the registration requirements of securities offerings in the U.S. All three allow raising capital via crowdfunding. The first to go effective (September 2013) was Reg… Read More

Do You Have a Great Crowdfunding Pitch Video? Here is Your Chance to Get Recognized

As the crowdfunding industry has evolved, both investment and rewards, the pitch video has emerged as an important variable in crafting a powerful message to back a campaign. Many of the biggest campaigns of all time benefited from a viral video that captured the attention of… Read More

A Million Bucks Crowdfunding… Not Enough?

  Overcoming Equity Crowdfunding’s $1 Million Maximum Annual Capital Raise Amount Raising Startup Capital through Side-by-Side Equity Crowdfunding (Reg CF) and Regulation D Offerings With the JOBS Act’s advent in 2012, equity crowdfunding was born. The JOBS Act was designed to revolutionize the way businesses… Read More

5 Nonprofit P2P Fundraising Lessons We Learned This Year

As legislation changes and technology advances, peer-to-peer fundraising is developing as a fundraising tool in the nonprofit world. These developments can pose interesting challenges for nonprofits, as well as opportunities to capitalize on advances in social networking and fundraising strategy. Social networking is steadily evolving… Read More

Daplie used Reg CF to Zig Instead of Zag & It Just Raised a Ton of Money

For better or for worse, most people associate Regulation Crowdfunding (Reg CF) campaigns with startups, especially technology-related ones. I make this claim based on two factors: I co-manage a marketing agency that focuses on equity crowdfunding campaigns so I’m hyper aware of what people are… Read More

So You Want to Equity Crowdfund: A No-B.S. Guide to Crowdfunding Your Business

Crowdfunding campaigns tend to look like sexy, overnight successes, but rarely are the successful ones so effortless. What I’m about to say sounds dumb—so dumb that I’m reluctant to have to even say it—but a lot of folks contact me thinking that crowdfunding is easy,… Read More

Doug Ellenoff & Richard Baumann of EGS Explain Unique Structure of Fig Reg A+ Crowdfunding Offer

Utilization of the updated securities exemption colloquially called Reg A+ continues to gain traction. A form of crowdfunding that has been described as a Mini-IPO type offering due to the scaled disclosure, reduced cost and the option to immediately trade shares, Reg A+ is an… Read More