Tagged: tactics

Should You Use An Equity Crowdfunding Consultant?

Chess Strategy

Companies chronically underestimate how much time and hard work is involved in running an equity crowdfunding campaign. It’s often only after they get some way down the track that they realise what is involved, and it’s natural to feel overwhelmed and look for help. In… Read More

From Retail to Pretail – The Case for Building Your Own Crowdfunding Platform

  Crowdfunding introduces a new dynamic to the classic retail business. Consumers have direct access to early stage products, can give valuable feedback and create through their own marketing power the viral reach to new mass market products. Large corporations, such as Sony with their… Read More

Small Business Loan or Merchant Cash Advance? Which is Better?

Every business hits a period where they need more money than they have in cash reserves. For some, it’s at the very beginning of business while they build into their space, purchase equipment and take in stock. Others have an opportunity for expansion they must… Read More

SAFEs: The Investment Vehicle of Choice for Reg CF Issuers?

    Exploring the emerging role of SAFEs or Simple Agreement for Future Equity in Reg CF offerings.   Examining SAFEs pros and cons to founders and financiers investing in seed stage companies. You’ve started a new business, established your team, and you’ve self-funded all… Read More

Share Dilution and the Potential Impact to Early Investors

Any investing entails an element of risk.  Early stage investing is a very risky endeavor in comparison to many other asset classes. Of course, the risk is shouldered as the expected returns should be higher than less risky alternatives. The fact is that most early… Read More

Crafting A Winning Equity Crowdfunding Pitch

  A “pitch” is the information about your company, your team and the investment proposition. Founders often find pitching to be difficult and time-consuming. But pitching is a critical and necessary step to successfully raising funds – and equity crowdfunding is no exception. Equity crowdfunding… Read More

Intrastate Crowdfunding: The Often Overlooked Option 

With the Federal Title III rules effective, there is certainly a lot of excitement surrounding national level “retail” crowdfunding to non-accredited investors. That’s obviously great news for the industry, but it’s important to remember that the majority of the states currently have some form of “intrastate”… Read More

Crowdfunding & Corporate Philanthropy: Fundraising’s Next Dynamic Duo?

As you probably know, crowdfunding websites are one of the most popular fundraising options for nonprofits and individuals alike. It makes total sense: crowdfunding enables a group of people–small, large, or in between–to collectively raise money for a specific cause or charity. Plus, crowdfunding is incredibly… Read More

What Has Crowdfunding Got to Do with Kanye West?

In case you hadn’t noticed, crowdfunding is HOT news right now. Regardless of sector or business vertical, if the onus is on raising money then crowdfunding appears to be the contemporary fairy godmother of fiscal aid. If you don’t believe me, do a quick google… Read More

blow LTD: How We Decided Equity Crowdfunding Was Right for Us

Raising capital for a young company is never an easy task. Financing an early stage company can be both complex and a lot of work.  There is not necessarily one simple answer.  For our company, blow LTD, we were a fast growing firm in an… Read More

I Have a Tax Lien—Does That Mean I Can’t Get a Loan?

This time of year, taxes are top of mind for consumers and business owners alike, but few people like to think about tax liens.  Tax liens are serious business and can have a significant impact on your credit and ability to secure financing.  Since eCommerce… Read More

Access to Capital: What are the Options for Small Company Finance?

Small business is extremely important for the economy. This is not just a US or UK issue, it is a global phenomenon. Small and medium-sized enterprises (SMEs) are the drivers of economic growth, job creation and thus wealth. Fostering an ecosystem that facilitates access to… Read More

The Top Three Tips for Avoiding a Payroll Crunch

I was recently asked, “What should a small business owner in a major cash crunch do to make payroll?”  Well, honestly, my first response was to say, “Try to not get to that point in the first place.”  As the old saying goes, an ounce… Read More

Financing Growth as an Amazon Marketplace Seller

I just returned from the Prosper Show in Salt Lake City, Utah, which is a two-day continuing education event for more than 700 Amazon sellers, focused primarily on education, rather than sales.  Using moderated panels of competitors, the event is focused on key business practices… Read More

5 Secrets of a Successful Equity Crowdfunding Campaign

With eight companies currently posted on our equity crowdfunding site representing more than $62 million in investor reservations from over 15,000 unique investors, our experience in the sector has given us a wealth of insight into what it takes to run a successful campaign. Here’s… Read More

Equity Crowdfunding is a Lot of Work. Invivo Wines Shares Story of Success

Invivo Wines raised a respectable $2 million on Kiwi investment crowdfunding platform Snowball Effect last year. Prior to listing shares on the site, Invivo was described as the fastest growing wine brand in New Zealand. The company had set a funding target of $500,000 on… Read More

Updated: Seabin Pitch Video Has Been Viewed Over 30 Million Times on Facebook

I just saw this video pop up into my Facebook timeline.  The video is about Seabin a “trashcan for the ocean”.  Basically, the device floats at water level and vacuums up anything floating nearby. Think of it as a jumbo sized pool cleaner except it is targeting… Read More

Equity Crowdfunding Experience: Someone.io’s Experience on FundedByMe

After a 2-month campaign Someone.io closed it’s equity crowdfunding campaign on FundedByMe. By the end of the campaign 45 investors had purchased 12.8% of the company for €129,508. Following a team debriefing session, the group decided to share some of their findings. Someone.io feels that as… Read More

Five Crucial Things You Get, Apart from the Money, From #Crowdfunding

We asked for short, snappy, helpful video for Crowdfunding Week 2015 and the shortest, snappiest and most helpful of these (so far anyway) is from management consultant and  Crowdfunding expert Tim Wright of twintangibles. Here’s my summary of what he has to say: Crowdfunding is great… Read More

We Successfully Raised $40,000 for Hours with an Entirely Private Crowdfunding Experiment — Here’s How.

We successfully raised $40,000 for Hours with an entirely private crowdfunding experiment — here’s how. It was a crazy idea; it broke nearly every rule; it was just a hunch; but ultimately, it worked better than we had hoped. If we’d listened to conventional wisdom,… Read More

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