Strategy

March 29, 2014 @ 12:41 pm By Charles Luzar  |  

This past week, Reddit did something previously unthinkable yet again, and it’s thanks in part to a crowdfunding campaign. At an upcoming NASCAR race at Talladega, Josh Wise’s #98 car will don Dogecoin livery. Yes, Dogecoin… the niche cryptocurrency created by a marketing junkie and… Read More

March 28, 2014 @ 12:30 pm By Jon Troutman, Co-Founder of Canary  |  

Four strategies for successfully harnessing customer insights to build a better product. When you crowdfund a product, you invite anyone and everyone to give you their unbridled opinions and ideas. You invite them to tell you what they love, what they hate, what you should… Read More

March 28, 2014 @ 9:20 am By Charles Luzar  |  

So you’ve got a great idea for a product. Some great pain point in your life would disappear if this product existed, and of course you aren’t unique; in solving your problems you’ll solve the same problem for millions of other people. It’s perfect. The… Read More

March 24, 2014 @ 8:33 am By JD Alois  |  

Running an effective crowdfunding campaign is a ton of work.  Not only must you have 30% committed up front but a successful campaign takes weeks, if not months, of planning.  Once a campaign launches you have to be on every day promoting, communicating and dealing… Read More

March 24, 2014 @ 7:41 am By JD Alois  |  

Pozible is introducing some new social tactics to help crowdfunders on their platform.  In a recent statement the Australia based company have asked all “past, present and future” crowdfunders to use the #PoziPics hashtag on instagram and twitter for campaign photographs. Each Friday Pozible will… Read More

March 22, 2014 @ 1:11 pm By Charles Luzar  |  

OurCrowd Head of Investor Community & Partnerships Zack Miller recently hosted a webinar that featured Heidi Brun, Joint Head of the Patent Department at Eitan, Mehulal & Sadot. The webinar tackles common investor pitfalls related to IP, including but not limited to… The various types of Intellectual… Read More

March 20, 2014 @ 3:54 pm By JD Alois  |  

One of the largest self-crowdfunding campaigns ever – Tile – has announced they are preparing to ship their finder devices to early backers. The pretail crowdfunding campaign launched back in 2013 and blew past their initial $20,000 goal within minutes of launching.  The campaign closed at over $2.6 million…. Read More

March 19, 2014 @ 8:50 am By JD Alois  |  

Craigslist founder, Craig Newmark, has shared an infographic depicting crowdfunding success for charities.  He states that $5 billion was raised worldwide for non-profit organizations using crowdfunding in 2013.  He has compiled some key points associated with crowdfunding best practices including: After researching crowdfundings impact on… Read More

March 18, 2014 @ 7:33 pm By JD Alois  |  

Sweden Based Crowdfunding Platform Raises Capital for Expansion. Stating that 2013 has been their best year to date, equity crowdfunding platform FundedByMe is now inviting the public to own shares in their Northern European investment platform by launching a self-crowdfunding campaign.  Based in Sweden, but… Read More

March 18, 2014 @ 9:03 am By JD Alois  |  

Wareness.io is a studio division of VSC, a global PR firm based in San Francisco.  Wareness came about as a type of epiphany on the power of crowdfunding in creating a successful hardware product. Founded by Vijay Chattha, VSC (or Visibility, Strategy, Creativity) is one… Read More

March 18, 2014 @ 7:00 am By JD Alois  |  

BackerKit, a maker of software tools for successful crowdfunders, has launched a beta of its Crowdfunding Partners platform, which makes it easy for fulfillment houses, e-commerce tools, and other services to build apps for crowdfunders. The platform gives businesses an API to plug directly into… Read More

March 13, 2014 @ 11:53 am By Charles Luzar  |  

If you happen to have used the Internet in the past year or two, chances are you’ve stumbled upon a page created and hosted by LaunchRock. It’s a service that allowed anyone with an idea to quickly and easily set up a landing page and… Read More

March 13, 2014 @ 11:16 am By Charles Luzar  |  

Jamie Siminoff is the definition of “serial entrepreneur.” He has six startups to his name including a successfully funded (and eventually refunded) Kickstarter campaign. He launched a crowdfunding platform called Christie Street that is currently dormant, but before it went dormant he also crowdfunded a second product… Read More

March 5, 2014 @ 9:26 pm By JD Alois  |  

Crowdfunding entrepreneurs may now have a new way to streamline outreach and improve the effectiveness of their crowdfunding campaigns. Velocity Kick, a new service that made its debut at the 2014 LAUNCH Festival in San Francisco, wants to dramatically reduce the time spent organizing contacts… Read More

March 5, 2014 @ 9:42 am By Charles Luzar  |  

Most crowdfunding campaigns will fail to reach their funding goals, but that isn’t a bad thing. The crowd’s ability to vet campaigns and pick winners is just one of the many facets of “crowd wisdom.” Having said that, it helps to understand what successful campaigners… Read More

March 4, 2014 @ 1:28 pm By Lionel Slusny  |  

Crowdfunding, we all know, is a very powerful tool to validate a business opportunity within a specific product application. As discussed in previous articles on the Startup Europe – Crowdfunding Network  site, we have seen that crowdfunding is particularly suited for web entrepreneurs who wish… Read More

March 4, 2014 @ 11:58 am By JD Alois  |  

Citizinvestor, a crowdfunding platform for government projects in the United States crowdfunding project page, becoming the first platform to offer “Phased” and “Matching” project types to its unique customers. “Even though new crowdfunding platforms pop up every day, the classic crowdfunding project page has changed little,” said Tony DeSisto,… Read More

March 4, 2014 @ 9:06 am By Charles Luzar  |  

Throughout 2013, PayPal and crowdfunding project creators repeatedly found themselves at odds. First it was Lab Zero Games, the company behind the hugely popular campaign for Skullgirls. Paypal froze Lab Zero’s account only to later release all but $35,000 of Lab Zero’s Indiegogo cash. It… Read More

March 4, 2014 @ 7:49 am By JD Alois  |  

Play-i was founded by Vikas Gupta, Mikal Greaves and Saurabh Gupta — inventors, designers, programmers and parents.  The company was created to  build delightful robots for children to program and learn, developing needed skills at a very young age.  Over 30 days the Play-i raised… Read More

March 3, 2014 @ 12:42 pm By Charles Luzar  |  

For crowdfunding issuers, a bad actor in the ranks could be the difference between a successful campaign and a nightmare scenario. Of course, it can be difficult to determine whether or not an individual is a “bad actor” by the SEC’s standards. This is where… Read More