Strategy

February 5, 2014 @ 4:43 pm By Erin Hobey  |  

Company Hopes to Use Funds to Grow Nationwide Retail Presence. Not one to resist tasting or reading about caramels (case in point, see NYT weekend 19 January “Seeking a Buttery Treat” about Breton caramels), one of the first Kickstarter crowdfunding campaigns to catch my eye was Boise,… Read More

February 4, 2014 @ 9:49 pm By JD Alois  |  

Courtesy of the Ewing Marion Kauffman Foundation, Indiegogo CEO Slava Rubin hands out some brief, practical advice on crowdfunding.  In this short video Slava continues on the theme of democratizing funding where anyone and anybody may find funding for projects  of merit, “fixing a massive… Read More

February 4, 2014 @ 8:36 pm By JD Alois  |  

NationBuilder Users Can Quickly Add Political Crowdfunding Campaigns. NationBuilder, a “Community Organizing System”  that helps leaders grow and organize communities has partnered with Crowdtilt to integrate their crowdfunding functionality on the NationBuilder platform.  With this integration, any NationBuilder nation can supplement fundraising efforts by adding,… Read More

February 3, 2014 @ 12:27 pm By Charles Luzar  |  

Every day we scour the web for crowdfunding-related content in hopes of surfacing the most important news and tips. This small tip is exhibit A in why we do this. Sometimes the most important points aren’t made on huge news sites. On the blog Games… Read More

February 3, 2014 @ 11:09 am By Charles Luzar  |  

In late 2013, Helsinki-based video game studio Bugbear launched a Kickstarter campaign for their upcoming title, the ambiguously-named Next Car Game. The campaign sought $350,000 in funding, but it became clear shortly after launch that the stated funding goal was going to be a reach. The… Read More

February 2, 2014 @ 12:14 pm By Charles Luzar  |  

Nickel Steamroller (NSR) has long been a popular tracker for statistics on Lending Club loans. The site is now broadening their reach with the launch of NSR 2.0, which includes the integration of data on Prosper Loans. Those seeking information on Lending Club and Prosper… Read More

February 1, 2014 @ 6:56 am By JD Alois  |  

TGC Continues with Self-Hosted Pretail Funding. Coming from The Game Creators (TGC), a privately owned UK company, FPS Creator Reloaded (FPSC Reloaded) has announced their beta launch of Oculus Rift integration.  The game development tools studio sees integration as an important strategic move as part… Read More

January 31, 2014 @ 10:33 am By JD Alois  |  

Looks to Tackle National Issues with Localized Crowdfunding Campaigns. BNN Funding’s mission is to run national campaigns that bring attention to “big topic” societal or cultural issues; hunger in America, creating jobs, combatting disease, or sustaining local news – and crowdfund across 350 cities for… Read More

January 25, 2014 @ 4:50 pm By JD Alois  |  

Crowdfunding on Kickstarter, the Aurora Dream Enhancer closed this past week at $239,094 on a goal of $90,000.  Backers numbered 1428 with the majority signing up for a device that is scheduled to ship this coming June.  Aurora is capitalizing on the growing interest in… Read More

January 25, 2014 @ 6:58 am By JD Alois  |  

San Diego, California based EarlyIQ, has announced the availability of their hosted, secure and confidential accredited investor compliance suite. The application is designed to allow accredited investors (as defined in Rule 501 of Regulation D), online funding platforms, broker dealers, and companies raising private capital… Read More

January 24, 2014 @ 10:18 am By Brad Feld  |  

Brad Feld is a venture capitalist with the Foundry Group in Boulder, Colorado. He invests in software and Internet companies around the United States. The following post was shared with permission. When the JOBS Act was finalized, one of the rule changes that had a lot of… Read More

January 23, 2014 @ 3:44 pm By JD Alois  |  

Team Kickstarter has updated their back end functionality to allow crowdfunders the ability to generate targeted updates. With over 600,000 updates having been posted from the over 130,00o projects launched (and that number is growing by the second), the campaign communication tools are vital to… Read More

January 22, 2014 @ 8:17 pm By JD Alois  |  

Forever Yogurt, a franchise company, may be able to claim first to advertise an offering by using outdoor advertising.  The company is advertising a convertible debt offering in downtown Chicago.  The “very pink” billboard off of Ohio Street announced that Forever Yogurt is raising capital. The… Read More

January 21, 2014 @ 5:39 pm By JD Alois  |  

Snooperscope “night vision for your iPhone” just closed their crowdfunding campaign on Kickstarter this past December 25, 2013.  The project raised over £79,000 on a £40,000 goal.  Therefore I was a bit surprised to see the campaign pop up on competitor Indiegogo’s platform.  The pretail… Read More

January 21, 2014 @ 4:41 pm By JD Alois  |  

Indiegogo has been hosting a series of training sessions using Google Hangout.  These informative gatherings have been hosted by Indiegogo’s own John Trigonis who also is their film champion.  The next session scheduled for tomorrow (Wednesday, January 22nd @ 12pm PST) is about campaign follow… Read More

January 16, 2014 @ 4:00 pm By JD Alois  |  

Kickstarter Project Creator Marc Barros Shares his Feedback at Campaigns Incredible Success. Moment, “Amazing Lenses for Mobile Photography” was a crowdfunding campaign we covered yesterday on their first day on Kickstarter.  The campaign set a targeted raise of $50,000.  As of today the campaign has… Read More

January 16, 2014 @ 9:45 am By Charles Luzar  |  

For every Pebble or Ouya there are hundreds of smaller Kickstarter projects that fight to be recognized and garner funding. One such campaign launched this week for Yes Man Watches, watches that aim to provide a reminder to relax. Yes Man isn’t used in the… Read More

January 15, 2014 @ 10:29 am By Charles Luzar  |  

When launching a campaign, crowdfunders are charged with the task of convincing people – often total strangers – to give money to their project. It can be a tall order, and how project creators craft their messaging can be hugely important to the outcome of… Read More

January 15, 2014 @ 9:56 am By JD Alois  |  

Campaign Launched by Brad McQuaid’s Visionary Realms Games Studio. Massively Multiplayer Online (MMO) game Pantheon: Rise of the Fallen is crowdfunding on Kickstarter today and they have set a goal of raising $800,000 by February 22nd.  The much anticipated game and launch was leaked last… Read More

January 15, 2014 @ 9:53 am By John Biggs  |  

I didn’t want to be a self-published author. Self published authors are nebbishy zeroes, secure in their own self-regard, quixotic in their efforts, shameless in their self-promotion. They are shambling ghosts of anger and resentment, ignored by the establishment and unappreciated by their peers. One… Read More