Strategy

January 31, 2014 @ 10:33 am By JD Alois  |  

Looks to Tackle National Issues with Localized Crowdfunding Campaigns. BNN Funding’s mission is to run national campaigns that bring attention to “big topic” societal or cultural issues; hunger in America, creating jobs, combatting disease, or sustaining local news – and crowdfund across 350 cities for… Read More

January 25, 2014 @ 4:50 pm By JD Alois  |  

Crowdfunding on Kickstarter, the Aurora Dream Enhancer closed this past week at $239,094 on a goal of $90,000.  Backers numbered 1428 with the majority signing up for a device that is scheduled to ship this coming June.  Aurora is capitalizing on the growing interest in… Read More

January 25, 2014 @ 6:58 am By JD Alois  |  

San Diego, California based EarlyIQ, has announced the availability of their hosted, secure and confidential accredited investor compliance suite. The application is designed to allow accredited investors (as defined in Rule 501 of Regulation D), online funding platforms, broker dealers, and companies raising private capital… Read More

January 24, 2014 @ 10:18 am By Brad Feld  |  

Brad Feld is a venture capitalist with the Foundry Group in Boulder, Colorado. He invests in software and Internet companies around the United States. The following post was shared with permission. When the JOBS Act was finalized, one of the rule changes that had a lot of… Read More

January 23, 2014 @ 3:44 pm By JD Alois  |  

Team Kickstarter has updated their back end functionality to allow crowdfunders the ability to generate targeted updates. With over 600,000 updates having been posted from the over 130,00o projects launched (and that number is growing by the second), the campaign communication tools are vital to… Read More

January 22, 2014 @ 8:17 pm By JD Alois  |  

Forever Yogurt, a franchise company, may be able to claim first to advertise an offering by using outdoor advertising.  The company is advertising a convertible debt offering in downtown Chicago.  The “very pink” billboard off of Ohio Street announced that Forever Yogurt is raising capital. The… Read More

January 21, 2014 @ 5:39 pm By JD Alois  |  

Snooperscope “night vision for your iPhone” just closed their crowdfunding campaign on Kickstarter this past December 25, 2013.  The project raised over £79,000 on a £40,000 goal.  Therefore I was a bit surprised to see the campaign pop up on competitor Indiegogo’s platform.  The pretail… Read More

January 21, 2014 @ 4:41 pm By JD Alois  |  

Indiegogo has been hosting a series of training sessions using Google Hangout.  These informative gatherings have been hosted by Indiegogo’s own John Trigonis who also is their film champion.  The next session scheduled for tomorrow (Wednesday, January 22nd @ 12pm PST) is about campaign follow… Read More

January 16, 2014 @ 4:00 pm By JD Alois  |  

Kickstarter Project Creator Marc Barros Shares his Feedback at Campaigns Incredible Success. Moment, “Amazing Lenses for Mobile Photography” was a crowdfunding campaign we covered yesterday on their first day on Kickstarter.  The campaign set a targeted raise of $50,000.  As of today the campaign has… Read More

January 16, 2014 @ 9:45 am By Charles Luzar  |  

For every Pebble or Ouya there are hundreds of smaller Kickstarter projects that fight to be recognized and garner funding. One such campaign launched this week for Yes Man Watches, watches that aim to provide a reminder to relax. Yes Man isn’t used in the… Read More

January 15, 2014 @ 10:29 am By Charles Luzar  |  

When launching a campaign, crowdfunders are charged with the task of convincing people – often total strangers – to give money to their project. It can be a tall order, and how project creators craft their messaging can be hugely important to the outcome of… Read More

January 15, 2014 @ 9:56 am By JD Alois  |  

Campaign Launched by Brad McQuaid’s Visionary Realms Games Studio. Massively Multiplayer Online (MMO) game Pantheon: Rise of the Fallen is crowdfunding on Kickstarter today and they have set a goal of raising $800,000 by February 22nd.  The much anticipated game and launch was leaked last… Read More

January 15, 2014 @ 9:53 am By John Biggs  |  

I didn’t want to be a self-published author. Self published authors are nebbishy zeroes, secure in their own self-regard, quixotic in their efforts, shameless in their self-promotion. They are shambling ghosts of anger and resentment, ignored by the establishment and unappreciated by their peers. One… Read More

January 13, 2014 @ 11:05 am By Charles Luzar  |  

Crowdfunding failure isn’t always necessarily accompanied by crowd outrage and demands of refunds. This is proven in a recent series of backer updates from indie game developer Roxlou Games, and specifically from company founder Joe Houston. Roxlou and Houston turned to Kickstarter to fund a… Read More

January 9, 2014 @ 9:44 am By Charles Luzar  |  

The fact that David Toledo and Power Practical are about to close a successful Kickstarter campaign for the PowerPot X isn’t necessarily remarkable in and of itself. The campaign has doubled a $30,000 and still has almost a week left. What is remarkable is that… Read More

January 8, 2014 @ 9:38 am By Kendall Almerico  |  

The SEC’s 90-day comment period for the proposed JOBS Act equity crowdfunding rules ends in late January 2014. There is a chance that we could see the first JOBS Act crowdfunding campaigns as early as April, although I am not holding my breath on that… Read More

January 2, 2014 @ 10:40 pm By Charles Luzar  |  

If you have to watch a five minute video explaining the absolute basics of crowdfunding, please… stop what you’re doing and watch this. George Takei of Star Trek fame takes on crowdfunding basics in this episode of Takei’s Take, a YouTube video series created in partnership with… Read More

December 30, 2013 @ 4:32 pm By Georgia Quinn  |  

By December 18, 2014 the Securities and Exchange Commission (SEC) had proposed or adopted regulations mandated by Titles II, III and IV of the Jumpstart Our Business Startups Act of 2012 (JOBS Act). Those regulations impact crowdfunding in many ways. Issuers will now have a… Read More

December 30, 2013 @ 10:16 am By Charles Luzar  |  

In traveling the country and fielding numerous requests from project creators – both current and potential  – certain questions have a tendency to pop up time and time again. One question that I get surprisingly often: can I crowdfund anonymously? It was echoed in a… Read More

December 24, 2013 @ 11:20 am By John Scaletta, Motion Source  |  

In November of 2013 my company, Motion Source Video Production, ran a Kickstarter campaign for a shoulder rig for video cameras. The campaign was very successful, with final totals leaving us at 376% funded beyond our original funding goal. In preparation for the campaign my… Read More